Top Salesforce Events and Conferences to Attend in 2026

Salesforce conferences and multiple events serve as live checkpoints. They are magnets for everyone who builds, buys, or scales on the platform. They surface product announcements, sharpen commercial thinking, and open doors to partner conversations that rarely start online. 

If you are a business leader, these gatherings offer more than presentations. The Salesforce events usually provide early signals about SF priorities and the pace at which the ecosystem evolves.

What makes 2026 stand out is acceleration. AI-powered clouds, agents that work autonomously, deeper data layers – these all reshape business operations. Many roles in the Salesforce ecosystem now stretch beyond familiar boundaries. Admins can step into strategic influence, developers tie work closer to revenue impact, ISVs address a broader, increasingly global audience.

This article presents a focused list of Salesforce conferences for 2026 and explains how to read the Salesforce events calendar, choose the right formats, and overall approach Salesforce conferences 2026 with purpose rather than impulse.

Major Salesforce Conferences in 2026

Salesforce events differ by scale, audience, and intent. Some of them function as global beacons that set direction for the entire ecosystem, and many ISVs/businesses that align their product strategy, messaging, and launches with these milestones. Others work as regional hubs where deals, partnerships, and practical knowledge circulate faster. 

“What is the largest annual Salesforce conference?”, you may ask, and is that the one worth attending for me? Or is real value found in showing up at several different events, each serving a distinct purpose for your role, product, and growth stage?

There’s no single right answer here. The “right” choice depends on your role, your product, and where both you and your company are in terms of growth at the moment.

Below we outline the key Salesforce conferences in 2026, with format and focus, to help you decide which to attend. In the next section, we’ll organize all events into a single calendar-table for a clear, at-a-glance overview.

Dreamforce – Number 1 Big Event

Salesforce annual conference – San Francisco, USA 

What is Dreamforce? It remains SF’s flagship event and a leading Salesforce AI conference so far. It’s long been the loudest signal of where the platform moves. Product launches, executive keynotes, ecosystem announcements, and enterprise case studies converge here into one dense agenda.

Format. Hybrid – primarily offline, with online access to selected sessions.

Who attends. C-level executives, enterprise architects, ISV leaders, partners, investors, and senior Salesforce professionals.

Business value. The Dreamforce Salesforce conference offers a first look into SF strategy, roadmap priorities, and ecosystem shifts. For business strategists, it works not as a training event, but as a directional compass.

Salesforce World Tour Events

Salesforce’s annual global roadshow – stops in key cities across the world

What is the Salesforce World Tour? The World Tour from Salesforce is a big roadshow that visits cities across multiple countries. It brings messaging and solutions to regional markets. Each stop reflects local industries and maintains the overarching global themes.

Format. Offline events with regional agendas; some sessions are later released online.

Who attends. Regional business leaders, sales heads, IT directors, Salesforce customers, and partners.

Business value. These conferences provide practical insight without the scale of Dreamforce. Conversations feel closer to market reality, budget cycles, and local regulations.

Pay attention that in 2026, the Salesforce World Tour is centered on Agentforce. And therefore it runs under the name Agentforce World Tour.

Salesforce Dreamin’ Events

Community-led conferences in local cities worldwide

What are the Dreamin’ events? Local expert-led gatherings organized by SF professionals. Each Dreamin’ focuses/reflects local expertise rather than SF corporate messaging.

Format. The events usually allow both physical and virtual attendance.

Who attends. Admins, developers, consultants, architects, startup founders, ISVs.

Business value. This type of the Salesforce events offers candid, field-tested knowledge. Sessions focus on what thrives, what struggles, and what teams rarely share on big stages.

London’s Calling

Europe’s largest community-driven Salesforce conference – London, UK

What is London’s Calling? The event is the major – another flagship – European Salesforce community conference; it offers practical technical workshops and strategic sessions grounded in European business environments.

Format. An offline Salesforce event with some session recordings often available online  – for free.

Who attends. Salesforce professionals: admins, devs, architects, consultants; partners and European (predominantly) business leaders.

Business value. London’s Calling blends tech depth with sessions for executives, it often reflects European regulatory and operational realities.

Salesforce Connections

Salesforce meetup on digital marketing, commerce & AI-driven CX – Chicago, USA

What is Salesforce Connections? The event is typically dedicated to marketing, commerce, and customer data platforms in SF.

Format. A hybrid one. You can join in person or virtually.

Who attends. CMOs, Heads of Marketing, Digital Commerce/Service leaders, CX strategists.

Business value. At this Salesforce annual conference, marketing and commerce experts share what actually works – tactics, campaigns, approaches – that deliver results. When attendees leave the event, they typically have concrete ideas about how to improve customer interactions, boost adoption, and grow revenue.

Tableau Conference

Premier annual global data and analytics event for data pros – San Diego, USA

What is Salesforce Tableau Conference? It’s the headline analytics and data visualization event, packed with hundreds of sessions, hands‑on trainings, demos, community experiences that spotlight how data and analytics shape modern business decisions.

Format. Offline, supported by selected sessions and on‑demand highlights later available online.

Who attends. Data leaders, analytics managers, BI specialists, Tableau experts, and executives focused on insight-driven decisions.

Business value. Salesforce Tableau Conference usually discloses the latest analytics innovations, connects you with the DataFam community, and lets you return with practical ideas to make data more central to your company’s success.

TrailblazerDX (TDX)

Salesforce’s core developer & architect conference – San Francisco, USA

What is TrailblazerDX? A global Salesforce conference in 2026 (it’s annual, though) for builders – developers, admins, architects, technical partners – focused on deep technical sessions, workshops, and the brand-new innovations like Agentforce and platform updates.

Format. Offline (with online access to technical content).

Who attends. Developers, technical architects, platform engineers, ISVs.

Business value. This Salesforce conference focuses on platform capabilities, architecture patterns, emerging tech in the SF clouds. It delivers intense technical learning, interaction with product experts, and examples from peers to help you build and extend the SF solutions.

Trailblazer Meetups

Local Salesforce community events – cities worldwide

What are they? They aren’t Salesforce conferences in the strict sense of the term. They are the grassroots SF gatherings organized by local community leaders. Meetups focus on shared experience, practical problem-solving, and peer-to-peer learning.

Format. Mostly offline; some virtual.

Who attends. Admins, developers, consultants – newcomers & experienced professionals.

Business value. Meetups help with knowledge exchange and relationship building. They support hiring visibility and hands-on learning in local Salesforce ecosystems.

Pay attention that they never have a fixed calendar. Instead, SF maintains an updated directory where upcoming meetups appear by region.

Salesforce Events Calendar 2026

Below, we’ve prepared a consolidated list of Salesforce conferences and community events that have an impact on the ecosystem in 2026. We hope this unified view will help you quickly assess timing, geography, and strategic focus – across the year.

Salesforce Dreamin’ Events (and Trailblazer Meetups, as we’ve mentioned before) don’t follow a fixed annual schedule. They run continuously in different regions. Their locations and dates update throughout the year via the official TBC platform.

How to Choose the Right Salesforce Conference(s) for You

Salesforce conferences in 2026 differ in scale, intent, and payoff. Some are as strategic barometers for the platform’s direction, others serve as focused working sessions where you can build partnerships or your team can sharpen their skills. 

Your time is most probably tight, so here is what we recommend when you are looking through the Salesforce events calendar above or on the official SF web pages. 

Start by Defining Your Рrimary Goal

Every conference delivers value differently. Before opening the calendar, decide what outcome you’d like to get for you or your team.

Your focus unlocks its own benefits:

• Product direction and roadmap signals. Flagship events highlight SF priorities, upcoming releases, and investments the platform makes.
• Hands-on learning and skill depth. Technical or role-focused Salesforce conferences provide sessions where you/your team can get immediate operational takeaways.
• Networking and deal flow. Some gatherings bring together corporate strategic leaders, partners, and potential clients in one space.
• Partner visibility and leads. The ISV- and partner-heavy events create space for discovery, demos, conversations.

When your objective is defined, it prevents passive attendance.

Match Event to Your Role & Audience

Not every Salesforce event serves every role – equally. The composition of attendees influences the level of session detail, the style of conversation, and the quality of networking.

Because your payoff depends on who’s in the room:

• Business strategists gain the most from events that emphasize strategy, platform direction and the outcomes for customers.
• Admins and devs significantly benefit from Salesforce conferences with technical tracks, workshops, and sessions with peers.
• ISVs and agencies should prioritize gatherings with partner programs, AppExchange exposure, and ecosystem networking.

Because when the room shares your perspective, conversations move faster and feel more relevant.

Balance Geography, Cost & Return

Location of the event also affects both budget and value. Global Salesforce conferences usually demand larger investments. Regional formats – as a rule – offer tighter focus.

Here’s how each format stacks up:

• Large-scale events deliver breadth, executive access, and ecosystem-wide signals. Yet, they typically require your higher spend and time.
• Regional or virtual conferences reduce travel costs. Plus, they often provide stronger local relevance.
• Hybrid formats can work particularly well – they allow selective attendance without your full commitment.

When the choice is good, it reflects your expected return (rather than brand recognition alone).

Choose Based on Focus Topics Shaping 2026

SF’s agenda for 2026 centers on AI-driven workflows and agent-based automation. Significant emphasis is also placed on deeper data usage. 

And Salesforce conferences vary in how deeply they explore these themes:

• Agentforce events explore automation, flows affecting decisions, and operational scale.
• Data and analytics conferences focus on insight sharing, governance + business visibility.
• Dev-focused gatherings emphasize architecture, extensibility, and platform capabilities.

Our tip is that topic relevance should outweigh tradition or habit.

Factor In Рartner & ISV Strategy

For vendors and service providers, Salesforce conferences often function as market access points.

Key avenues that strengthen your Salesforce ecosystem presence are:

• Events with partner tracks and sponsor programs – they increase visibility.
• Conferences tied to AppExchange and ecosystem growth – they support your pipeline development.
• Community-led gatherings – they often enable more direct conversations with practitioners and buyers.

We can say that in 2026, you don’t necessarily need a packed calendar. The strongest outcomes come from intentional selection. The right Salesforce conference you pick and then visit places you in the right room, at the right moment, with the right people.

Where Conversation Continues

Salesforce conferences shape momentum – for sure. They create shared context, fresh angles, and direct access to people who influence platform direction and buying decisions. 

Yet, the real – tangible – value appears after everybody took off badges. When ideas move beyond slides and contacts evolve into partnerships.

Our team at Synebo regularly attends Salesforce conferences across regions, as visitors, participants and speakers – both to stay close to the ecosystem and product shifts and to exchange experience with customers, partners, and ISVs. If you plan to attend any of these events, we’ll be glad to meet in person and compare notes.

And if your priorities stretch beyond events – from Salesforce strategy to AppExchange growth or complex delivery – feel free to contact us. Conversations do not need a conference badge to start 🙂.