Salesforce OMS Customization for a retail business

Meet the hero Meet the hero

The Synebo’s customer is a British retail business specializing in selling lingerie, and erotic gifts online. They strived to overcome Salesforce limitations through enhanced customization.

The challenge The challenge

The biggest challenge of this project was customizing Salesforce OMS (Order Management System) to bypass standard functionality restrictions and ensure seamless integration with Salesforce Commerce Cloud (SFCC) and Warehouse Management Systems (WMS). The client needed an adaptive and scalable solution that wouldn’t disrupt existing workflows.jr.

About the client
Industry
Retail and Digital Commerce
Founded in
2023
Employees
<50
The beginning of the project
May 2021
The end of the project
Jun 2023

Our solution

Synebo focused on deep customization to overcome Salesforce’s standard limitations. The solution included:

1. Using ConnectApi to create custom Order Feeds with tailored permissions and filters, as well as plain text templates and Visualforce Pages.

2, Developing custom flows with enhanced Flow Interviews that can pause for error handling or clarification, resuming from the point of interruption without dropping the entire process.

3. Reworking related lists into custom components to provide customers with relevant information in an accessible format.

4. Implementing new Invocable Actions for ConnectApi methods to bypass unit test restrictions, avoiding the use of “seeAllData=true.”

5. Using Platform Events and Lightning Message Channels to ensure real-time communication between systems.

Here are just a few of the amazing things that the Synebo team accomplished while handling every aspect of the project
– Customized Salesforce OMS
– Enhanced order management efficiency
– Developed a flexible and scalable solution
Technologies used
Apex
OMS
Service Cloud
Flow
Provided services
Salesforce Application Development
Integration with Third-Party Systems
Salesforce Consulting
Application Architecture
Platform Events
Lightning Message Channels

The results The results

While the project is still ongoing, Synebo successfully bypassed standard functionality restrictions in Salesforce OMS, enabling Synebo’s customer to streamline its order management processes. Custom flows and components improved operational efficiency, and real-time synchronization ensured smooth integration with external systems. End users benefit from a more flexible and adaptable Salesforce solution.

Custom flows with enhanced error handling
Custom flows with enhanced error handling
Integration with SFCC and WMS using Platform Events
Integration with SFCC and WMS using Platform Events
ConnectApi customization
ConnectApi customization

Project Scope and Team Structure

calendar
27 months
Project duration
update
11,000+
Project working hours
people
6 specialists
The team involved: Salesforce Architect, Salesforce Developer, Salesforce Administrator, Salesforce Consultant, Project Manager, Business Analyst
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